Tracking the tools that decentralize the media. tools process ideas resources eventsav

unmediated

 

July 24, 2006

found on xeep:

Named after the sci-fi hero, Johnny Mnemonic, Guba's new copyright protector aims to block illegal uploads of movies and television shows on it's site.

The system, a joint project with the MPAA, works by generating unique fingerprints for content filtered through Johnny

“Johnny can identify a video, even if that video has been modified, cropped, reformatted, re-encoded or reposted,” said Thomas McInerney, CEO and founder of GUBA.

ious as to whether video from independent creators that have uploaded to the site will be protected by Johnny as well or if content producers will pay a fee in order to have their videos "fingerprinted".

Link to the PDF press release by the Motion Picture Association of America (MPAA)

- Anne


Originally posted by lp from loadedpun.com, remediated by yatta on Jul 24, 2006 at 04:26 PM