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May 24, 2006

Advertising Age reports:

Google Adds Video Capability to AdSense

So sites like PJNet.org, which could sign up for AdSense, would not only get instant text ads playing off the website content, but also video ads.

Gokul Rajaram, product management director for AdSense, says:

"We expect it to be popular with movie studios who want to show trailers, automakers who want to show demonstrations of the vehicle or consumer package-goods companies," he said, adding that he envisions the offering will be popular with both large and small advertisers. Imagine, he said, the owner of a small beachfront vacation home in Maui showcasing the home through video ads in a specific travel blog on the Google ad network.

Originally from PJNet Today, remediated by yatta on May 24, 2006 at 06:11 PM