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April 09, 2006

The Center for Media and Democracy has published a new report that pinpoints 77 local TV stations (map) that have aired VNRs without disclosure over the last ten months. The worst offender? Fox's KOKH-TV in Oklahoma City which aired five VNRs in their entirety, even with the publicist's original narration. What's even more damning is the fact the report has posted extensive video clips showing VNRs airing on a variety of stations. Meanwhile, VNRs are a hot-button issue for Congress and the FCC, and the new report is a setback in RTNDA's battle to keep regulation at bay. Today the RTNDA issued a press release that "strongly urges" stations to fully disclose all outside material in news programming. But this story in the NY Times suggests the RTNDA may be on the losing end of this battle, thanks to dozens of TV stations that continue to ignore common sense and basic journalism values.
Originally from Lost Remote, remediated by yatta on Apr 9, 2006 at 01:31 PM