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February 13, 2006

While I was at the Emerging Mind of Community Journalism conference, I said if newspapers were smart they would pick up on the Kevin Sites Hot Zones model of solo journalism reporting, but instead of sending them to Africa, they should send their solo journalists to their local neighborhoods.

Well, Gannett's News-Press in Fort Myers, Florida, is way ahead of me and the majority of newspapers with its "mojos" or mobile journalists. They carry digital cameras, MP3 recorders and wireless laptops and hang out in neighborhoods, teach potential contributors and file stories throughout the day to their community website. The project is, according to a Gannett newsletter, a:

"new neighborhood online publishing model, "Your Community: By you, for you."

The story, in the Gannett tradition, is short and to the point and filled with how-to information and caveats.

And very quotable stuff like:

We believe that most reporters will soon be mojos, producing information seamlessly across platforms.
Mojos are devoting up to half of each workweek to educating residents about the site through one-on-one demonstrations. They offer personal training to anyone who wants to share information -- Little League coaches, Neighborhood Watch leaders, civic activists, etc. We have streamlined the process for the public to post information, and the mojos can easily teach someone to do it.
This experiment sprang from two related beliefs: 1. Deep, useful ultra-local neighborhood Web sites can be lively gathering places of people online. 2. We must have the help of residents to build these sites, but they won't know how to contribute unless we help them.

This is a must read for anyone interested in hyperlocal and citizen media. Thanks to Romenesko for the pointer.


Originally from PJNet Today, remediated by yatta on Feb 13, 2006 at 05:36 PM