Tracking the tools that decentralize the media. tools process ideas resources eventsav

unmediated

 

January 28, 2006

"At Spot Runner we make it easy, simple and affordable for everyone to take advantage of local TV advertising. We started Spot Runner because we saw three important opportunities:

* Small and medium-sized business people want to advertise on TV but the costs of creating ads are prohibitive. * Choosing a media plan, negotiating the price, and tracking your advertising can be time consuming and difficult. * Great TV advertising could be made more quickly and at a fraction of the cost of traditional advertising agencies.

We put these elements together and Spot Runner was born."

Originally posted by rybesh from del.icio.us/tag/unmediated, remediated by yatta on Jan 28, 2006 at 05:03 PM