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June 23, 2005

really nice article on thefeature.com interviewing John Poisson, head of Sony's mobile media research and design group in Tokyo about MMS technology, what it's limitations are, and where to go in the future.

MMS has several problems. Cameraphones are kind of like home exercise equipment: the ad make it look like a cameraphone will be fun, easy to use, improve your life and make you smile more. But when you get home and try it, you realize it's a pain in the ass. So you don't really use it. We think it's the software. The MMS interface on most phones is user-hostile. It can take 40 clicks to do what you want to do. There isn't really that ability to take a picture and share it with someone intuitively like you can when sending a text message. And the ability to add music or a little icon to a picture is not aligned with people's simple desire. There's also very little feedback that what you sent was received. It's simply a send mechanism and not a communication mechanism. That ignores the very nature of what this mobile device is.

Via USC Interactive Media Division Weblog


Originally posted by will from USC Interactive Media Division Weblog, remediated by yatta on Jun 23, 2005 at 02:23 PM