Tracking the tools that decentralize the media. tools process ideas resources eventsav

unmediated

 

April 15, 2005

"You hear all the buzz about OurMedia? Podcasting? All that democratization of content stuff that gets everyone all hot and bothered?

MySpace is doing it RIGHT now. They are aggregating the Long Tail of little music bands, playing their music, connecting them with audiences, etc. It's just a matter of time before they figure out the economics, maybe through 1) a micropayments strategy, or 2) a way to get a transaction fee on merchandise and concert tickets, or 3) integrated ad targeting."

Originally posted by filmstreet from del.icio.us/tag/unmediated, remediated by yatta on Apr 15, 2005 at 01:44 AM