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March 23, 2005

You just knew this kind of potato salad would happen. BusinessWeek reports on a PARC project, promising the social aspects of the Super Bowl experience without the dropped popcorn and the spilled beer:

The Social TV project is in research stages right now. But the idea is that, with the help of a bit of software, perhaps a keyboard or two and several strategically-placed microphones, people can remotely discuss a TV program while they are watching it. You’ll be able to see which of your buddies is watching which program in his or her house, and join into the viewing. Or, you might start a program-watching session of your own and invite friends.

Indeed, in many ways, Social TV will be similar to the Instant Messenger you already use on your computer. Only it will be more dynamic: Social TV software, located on a device like TiVo or even your TV set, might notice that your and your buddy’s yacking has gone well past the commercial break. The software would conclude that you are no longer watching the show and, perhaps, pause the program until you are ready to resume, says Nic Ducheneau, member of PARC research staff.

The follow-on invention, of course, is a social spam filter that mutes your friends when you are trying to watch TV.

Via Many-to-Many


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