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February 18, 2005

giant book publisher + mobile media startup = ?

VOCEL, a startup providing interactive texting applications like language learning and SAT preperation for mobile phones, looks to be one of the quietest and most successful mobile companies I've seen. If parents are the ones paying the bill for kids with cell phones, you better believe that learning's going to win over ring tones every now and then. Now, Random House has acquired a "significant minority stake" in the company, as well as reaching other licensing agreements for language and learning texts. What does this mean? It means things are getting really interesting. It means, if you work in the media industry, and you hear the money behind the industry ask,"Is it time for a new business model," and the country's largest book publisher is buying chunks of mobile software companies, then it's probably time to recognize that technology companies are the media companies of the future, because people are the media companies of the future, and the technology companies that help us realize that future will win.


Posted by Eli Chapman at 12:59 AM


Comments

Lets hope all of those teens drivers don't try to learn while driving

Posted by: Marissa at February 18, 2005 04:45 PM

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