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July 29, 2004

What You Share Makes Us Care

Part of the business of Social Media discussed at BlogOn was adoption patterns. Lycos's Tripod and Angelfire blog hosting services shared the results of their survey of 2,000 users. They make the case that blog adoption is being driven by media sharing, abundant connectivity and advances in ease of use.

Whereas 14% of Internet users own digital cameras, 68% of their bloggers do:



When asked what kind of content their users create, the results mirror ownership of devices. How they share, however, is still dominated by email (72%), burning a CD (58%) and then posting to a site that offers storage (40%). Its implied that posting is on the rise.

Camera phones are the fastest-selling consumer electronic device ever. I'll assert that photo blogging and moblogging are the fastest growing segments of our little space. Our Corante neighbor is calling this the year of the photoblog.

This directly related to why Blogger bought Picassa, the popularity of Fotologs (especially among Brazilians), embracement by incumbents, the popularity of album complements to blogs and the rise of Flickr.

(Continued at Many-to-Many)


Posted by yatta at 06:29 PM