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December 13, 2006

Former Panasonic executive Tore Nordahl is at it again. His latest edition of coax.tv, entitled "Will Panasonic's AVC-Intra/P2 and Grass Valley's JPEG2000/CF push out MPEG-2 in 2007?" suggests that MPEG-2 and more specifically HDV as an acquisition format will very soon be going the way of the buffalo.
"...HDV by definition is a temporary format in my opinion, particularly now that non-linear storage AVCHD consumer camcorders are shipping. And with flashRAM taking over as removable storage, there is little need to limit professional compressed bitrate to 25Mbps. HDV camcorders started shipping in 2004. In my opinion, HDV camcorder sales will drop significantly in the second half of 2007, and drop sharply in 2008. That is only a short 5-year life-span: 2004 -2008."
We previously covered Nordahl's AVC-HD soliloquy back in August. He's now touting that those predictions are right on schedule, and that there will be affordable alternatives to long-GOP compression as early as 2007.
"You'll have a choice, and there may not be a need to settle for MPEG-2 long GOP. Early in 2007 you'll have the less than $30,000 fully professional HD camcorders choices from Panasonic (AVC-Intra) and Grass Valley (JPEG2000). Later in 2007, I predict that you'll see less than $10,000 AVC-Intra HD camcorders from Panasonic as well as AVC/JPEG2000 models from other suppliers."
He goes on to state that Panasonic will offer two pro intra-frame HD compression modes in their new HD camcorders in 2007 (AVC-Intra-50 and AVC-Intra-100), that Sony will announce a competing intra-frame CODEC capable HD camcorder by NAB 2007.

Originally posted by freshdv from FresHDV, remediated by yatta on Dec 13, 2006 at 1:43 PM


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